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Piracy-free
Assured Quality
Secure Transactions
Fast Delivery
Sustainably Printed
Delivery Options
Please enter pincode to check delivery time.
*COD & Shipping Charges may apply on certain items.
Review final details at checkout.
About The Book
Description
Author
<p>A collection of international contributions from renowned academics and practitioners from the US UK China the second edition of Fashion Marketing has been completely updated revised and expanded to reflect the major changes in the fashion industry since 2001 and covers all of the key themes and issues of the area. <br><br>Key themes and areas covered include globalization fast fashion luxury fashion offshoring business-to-business forecasting sourcing supply chain management new product development design management logistics range planning color prediction market testing e-commerce and strategy.</p>
Details
ISBN 13
9780750668972
Publication Date
-24-11-2006
Pages
-348
Weight
-587 grams
Dimensions
-156x234x19.88 mm
