Fifty-Four Years in Advertising


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About The Book

<p>Ned C. Clausens launched his career in advertising at age twenty from the mailroom of the legendary Madison Avenue agency J. Walter Thompson.</p><p>From those humble beginnings he won a variety of roles at New York ad agencies and trade organizations landing a front-row seat in an industry that has undergone a series of dynamicand sometimes dramatic changesover the last several decades.</p><p>In this memoir he recalls his experiences which were primarily in the business-to-business sector. Along the way he shares insights on: </br> discovering your passion in life; </br> starting from the bottom and working your way up; and</br> managing a clients marketing communications.</p><p>With the exception of serving three years in the U.S. Army during the 1960s Clausen spent fifty-four years in the advertising industry rubbing elbows with some of the most fascinating people in the world of business.</p><p>His story is one of good fortune and having the wits to survive and thrive from the creative revolution of the 1960s through the agency mega-merger of the 1980s to the digital revolution of today.</p>
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