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About The Book
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<div>Using the groundbreaking formula they introduced in their book Financial Intelligence: A Manager's Guide to Knowing What the Numbers Really Mean Karen Berman and Joe Knight present the essentials of finance specifically for entrepreneurial managers.<BR><BR>Drawing on their work training tens of thousands of people at leading organizations worldwide the authors provide a deep understanding of the basics of financial management and measurement along with hands-on activities to practice what you are reading. You'll discover:<BR><BR>Why the assumptions behind financial data matter<BR>- What income statements balance sheets and cash flow statements really reveal<BR>- How to use ratios to assess your venture's financial health<BR>- How to calculate return on your investments in your enterprise<BR>- Ways to use financial information to do your own job better<br>- How to instill financial intelligence throughout your team<BR><BR>Authoritative and accessible Financial Intelligence for Entrepreneurs empowers you to talk numbers confidently with colleagues partners and employees-- and fully understand how to use financial data to make better decisions for your business.</div>