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About The Book
Description
Author(s)
Focus Group Practice provides a picture of focus group moderation and interaction that is based on the study of what actually happens in high-class market research focus groups and in using recent theories of interaction for example discourse and conversation analyses to throw light on the practice of moderation.
Piracy-free
Assured Quality
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*COD & Shipping Charges may apply on certain items.
Review final details at checkout.
₹8643
Out Of Stock
All inclusive*
Details
ISBN 13
9780761966913
Publication Date
-01-02-2004
Pages
-186
Weight
-311 grams
Dimensions
-170x244x10.05 mm
