Forecasting for the Pharmaceutical Industry


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About The Book

Forecasting for the Pharmaceutical Industry is a definitive guide for forecasters as well as the multitude of decision makers and executives who rely on forecasts in their decision making. In virtually every decision, a pharmaceutical executive considers some type of forecast. This process of predicting the future is crucial to many aspects of the company - from next month's production schedule, to market estimates for drugs in the next decade. The pharmaceutical forecaster needs to strike a de
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Details

ISBN 13
:
9781472460110
Publication Date
:
28-04-2015
Pages
:
234
Weight
:
505 grams
Dimensions
:
174x246x14.02 mm