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About The Book
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Now in its second edition it has been updated with current statistics and a more global scope! Whether you are considering getting into a franchise or have made the commitment Franchising Demystified provides you with a deep understanding of the franchisee-franchisor relationship. This definitive franchise handbook provides you with the tools to effectively assess the right franchise opportunity for you and then maximize your return on investment.. Loaded with practical tips Franchising Demystif