Using a case example of how Pennsylvania Blue Shield trained hired and retained several hundred welfare recipients on its work force From Welfare to Work offers a compelling success story and a broad discussion of welfare reform public policy and corporate social responsibility. It also offers a practical explanation of the specific steps needed to establish such a program including corporate tax incentives business and government collaborations and the special needs of welfare recipients. Demonstrating that it is possible for corporate America to combine bottom-line goals with socially responsible goals this book is essential reading for all corporate executives who combine concern for the well-being of their companies with a sense of social responsibility.
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