Global Class

<b><i>Wall Street Journal</i> Bestseller<br><br>The playbook for a new era of global business.</b><br><br>The business world has changed, and to stay ahead, companies must think, operate, and scale differently. Companies need to adopt a new mindset and build distributed teams with a unique set of skills to succeed in global markets. A new strategic approach and revision of the agile methodology are necessary to better balance the need to localize with the complexity that localization creates.<br><br>To date, business leaders have had to learn how to scale globally the hard way—through trial, error, and failure—since no guidebook existed to light the way . . . until now. <br><br>Enter <i>Global Class</i>: the playbook that teaches you how to build teams, manage a diverse international footprint, and balance cultural differences to scale globally by focusing locally. Through case studies and insights from more than 250 of the world’s fastest-growing companies, Aaron McDaniel and Klaus Wehage illuminate <i>what</i> this new class of businesses (“Global Class Companies”) do to succeed, <i>who</i> are the catalysts of their growth, and <i>how</i> they do it. From market entry to international growth, <i>Global Class</i> introduces a comprehensive tool kit of practical frameworks that provide a blueprint for how to build and manage a global business. <br><br>Whether your company is just starting its growth journey, already has an established international footprint, or you are a globally minded professional looking to build an international career, <i>Global Class </i>is the essential playbook for reaching global scale for businesses of all sizes and stages.