Go Naked

<p><strong>The selling environment and role of the sales professional have changed.</strong></p><p>Forever.</p><p>Gone are the days when the organisation the product or the solutions provided the greatest opportunity for differentiation. Today is no longer about features and benefits need-satisfaction or solution selling; it's about the role that the sales professional plays as the single biggest point of differentiation.</p><p>The Credible Expert provides you the sales professional with the second installment of the GO NAKED series this time with an even more thought-provoking and practical perspective on how to stand out create more opportunities and grow your business.</p><p>It breaks down the steps required for securing opportunities and making sales so that - irrespective of your experience - you will be able to select the right customers deliver compelling messages learn how to create personal value and significance and develop thought-provoking and change-enabling discussions. Everything is geared towards one thing: making you the most successful salesperson possible.</p><p>Based on the inherent belief that it's the salesperson that makes the biggest difference in delivering successful outcomes this book will provide you with a step-by-step guide to becoming the Credible Expert in your market. By following its methodology you will stand out create more opportunities and deliver business success.</p><p><br></p>