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About The Book
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<p><b>Most company's change initiatives fail. Yours don't have to.</b></p><p>If you read nothing else on change management read these 10 articles (<b>featuring “Leading Change” by John P. Kotter</b>). We've combed through hundreds of <i>Harvard Business Review</i> articles and selected the most important ones to help you spearhead change in your organization.</p><p><i>HBR's 10 Must Reads on Change Management</i> will inspire you to:<ul><li>Lead change through eight critical stages<li>Establish a sense of urgency<li>Overcome addiction to the status quo<li>Mobilize commitment<li>Silence naysayers<li>Minimize the pain of change<li>Concentrate resources<li>Motivate change when business is good</ul></p><p>This collection of best-selling articles includes: <b>featured article Leading Change: Why Transformation Efforts Fail by John P. Kotter</b> Change Through Persuasion Leading Change When Business Is Good: An Interview with Samuel J. Palmisano Radical Change the Quiet Way Tipping Point Leadership A Survival Guide for Leaders The Real Reason People Won't Change Cracking the Code of Change The Hard Side of Change Management and Why Change Programs Don't Produce Change.</p>