Hip Hop Fashion. Ambassador of Cool

Seminar paper from the year 2012 in the subject American Studies - Culture and Applied Geography grade: 20 Saarland University course: American Literature language: English abstract: This paper attempts to show in which way Hip Hop especially Hip Hop Fashion is an ambassador of coolness.This essay has been organized in the following way. First this paper gives a brief overview of the recent history of Hip Hop. Second it deals with Hip Hop Fashion and Style in general in relation to coolness. Finally the last chapter assesses the Hip Hop Coolness. The main methods of research I employed in my study were participant observation one-to-one interviews and group discussions on set themes.