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About The Book
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Decline can be avoided. Decline can be detected. Decline can be reversed. Amidst the desolate landscape of fallen great companies Jim Collins began to wonder: How do the mighty fall? Can decline be detected early and avoided? How far can a company fall before the path toward doom becomes inevitable and unshakable? How can companies reverse course? In How the Mighty Fall Collins confronts these questions offering leaders the well-founded hope that they can learn how to stave off decline and if they find themselves falling reverse their course. Great companies can stumble badly and recover. Every institution no matter how great is vulnerable to decline. There is no law of nature that the most powerful will inevitably remain at the top. Anyone can fall and most eventually do.But as Collins' research emphasizes some companies do indeed recover. Decline it turns out is largely self-inflicted and the path to recovery lies largely within our own hands. We are not imprisoned by our circumstances our history or even our staggering defeats along the way. As long as we never get entirely knocked out of the game hope always remains. The mighty can fall but they can often rise again.