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About The Book
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<p>When this book was first published in 1987 many first-time candidates unabashedly referred to it as the Bible. Now in a new updated edition How to Win Your 1st Election is a step-by-step guide to the entire campaign process from raising funds right through handling election-day jitters. Want to know where to put up signs? What to say at a candidates' forum? How to dress to make the best possible impression? Let Susan Guber who beat out seven other candidates in her first election show you the way. <br><br>How to Win Your 1st Election is an ideal book for aspiring candidates campaign managers public relations consultants and students of political science and U.S. government. Written in a clear easy-to-read style it devotes entire chapters to topics such as hiring staff managing the media creating a public image writing and delivering speeches and campaign ethics. What's more it's one of the few books out there that offers a full comprehensive look at our country's unique electoral system-as seen through the eyes of an experienced insider. Susan Guber put this information to work for herself in three successful campaigns. Won't you try the same?</p>