HP Way

<p>Much more personal than standard corporate histories David Packard's The HP Way provides insights into managing and motivating people and inspiration for would-be entrepreneurs. This bestselling classic joins the Collins Business Essentials line-up with a new Note from Steve Jobs. </p><p> From a one-car-garage company to a multibillion-dollar industry the rise of Hewlett-Packard is an extraordinary tale of vision innovation and hard work. Conceived in 1939 Hewlett-Packard earned success not only as a result of its engineering know-how and cutting-edge product ideas but also because of the unique management style it developed - a way of doing things called 'the HP way'. </p><p> Decades before today's creative management trends Hewlett-Packard invented such strategies as 'walk-around management' 'flextime' and 'quality cycles'. Always sensitive to the needs of its customers and responsive to employee input Hewlett-Packard earned massive steady growth that far outshone its competitors' vacillating fortunes even with radically different products from those responsible for its initial boom. </p><p> For entrepreneurs and managers alike the wisdom found in these pages is invaluable if they want their businesses to gain steady growth and consistent success.</p>