Humanizing Visual Design

<p>This book analyzes the role that human forms play in visualizing practical information and in making that information understandable accessible inviting and meaningful to readers--in short humanizing it. <p/>Although human figures have long been deployed in practical communication their uses in this context have received little systematic analysis. Drawing on rhetorical theory art history design studies and historical and contemporary examples the book explores the many rhetorical purposes that human forms play in functional pictures including empowering readers narrating processes invoking social and cultural identities fostering pathos appeals and visualizing data. <p/>The book is aimed at scholars teachers and practitioners in business technical and professional communication as well as an interdisciplinary audience in rhetoric art and design journalism engineering marketing science and history.</p>