Influence

<p><strong>Over two million readers have armed themselves with the knowledge in this book.</strong></p><p>Dark forces seek to turn society into unthinking automatons by the use of weapons of mass influence. In this graphic adaptation of his best-seller Robert B. Cialdini becomes society’s best hope in combatting compliance professionals throughout the world. He leads a team of special forces through a battleground filled with psychological sneak-attacks designed to elicit pre-programmed responses from unknowing victims.</p><p><em>Influence: Science and Practice</em> outlines the basics needed to recognize psychological techniques designed to bring about compliance and offers advice on how to defend against them.</p>