English
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About The Book
Description
Author(s)
<p>This book provides a consolidated analysis of the research done on the internationalisation of innovative Australian SMEs in China and examines the factors important for as well as the process for internationalisation; the marketing strategies used and finally the human resource strategies used by these successful China-based SMEs.</p>
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Details
ISBN 13
9780367375607
Publication Date
-02-12-2019
Pages
-236
Weight
-342 grams
Dimensions
-156x234x12.72 mm
Imprint
-Routledge
