Into the box

The essays collected here come from speeches at conferences / congresses and conferences (as well as research reports) held both in their home university and in other universities in Italy and abroad interventions later reworked in essay form and accompanied bibliographically.And indeed these are issues partially addressed previously in other texts (as “posters”) or research topics in the fully realized new issues postponed (both in terms of time as in the semiotic sense) to broader insights. The essays in this book are trying to give a viewpoint on the structural and normative framework of the organization (andconsequentlyfor the organizing) aimed at overcoming the effects and the values of the intangible assets (as culturecommunicationknowledgeecc.) analizing in details the importance of those elements in the organization’lifeincluding the role of new technologiesthe creativity and others social and cultural components.