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About The Book
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JMC-01 Introduction to Communication Block 1 - Introduction To Communications Communication Models of Communication Theories of Mass Communication Communications Research Impact of Mass Media Block 2 - Elements in Mass Media Characteristics of Print Media Characteristics of Radio Television and Film Characteristics of Mass Media Audiences Characteristics of Messages Block 3 - Origin and Development of Mass Media in India The Indian Press Radio Television and Cinema Traditional Folk Media New Communication Technologies Block 4 - Ownership Patterns Organisational Structures and Management of Mass Media in India The Press News and Feature Agencies Government Media Organisations Film Industry Educational Media Block 5 - Journalism The Role of the English Press in India The Role of the Regional Language Journalism Magazines and Periodicals Principles and Ethics of Journalism Professional Organisations and Statutory Bodies Total-7 Solved-5 Unsolved-2 June (2018-2020) December (2017-2020)