Journey To Centricity: A customer-centric framework for the era of stakeholder capitalism
English

About The Book

Managers and leaders know that customer centricity means providing positive customer experiences. But what if thats not enough?In the current age where Millennials and Generation Z are shaping the very fabric of society and business to remain relevant organisations must provide more than occasional good experiences. A narrow focus on short-termism excessive tech automatisation and outdated product mentalities are a liability to customer centricity. We need businesses that are willing to radicall

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Details

ISBN 13
:
9788894663846
Publication Date
:
05-12-2021
Pages
:
296
Weight
:
404 grams
Dimensions
:
152x229x15.76 mm

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