Launchcode

About The Book

<p><strong style=color: rgba(0 0 0 1)>Launchcode: AI Pharma and the Next Frontier Volume 1: The Agentic Shift</strong><span style=color: rgba(0 0 0 1)> redefines how pharmaceutical brands go to market. Industry veteran Larry Mickelberg introduces </span><em style=color: rgba(0 0 0 1)>Launchcode</em><span style=color: rgba(0 0 0 1)>-an AI-native commercial operating system powered by intelligent agents that orchestrate targeting messaging field support and performance in real time. This book is a strategic guide for commercial leaders ready to move beyond legacy models and embrace the future of precision automation and impact in pharma marketing.</span></p>
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