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Delivery Options
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About The Book
Description
Author(s)
The goals of this book are to discuss critical topics in launching new products and to distill successful approaches from hundreds of publications and experience from launching over 50 new products into a checklist for marketing leaders CEOs and board members. The function of this checklist is to force consideration and completion of tasks that drive a successful product launch.
Piracy-free
Assured Quality
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Sustainably Printed
Details
ISBN 13
9781606499221
Publication Date
-25-09-2015
Pages
-158
Weight
-224 grams
Dimensions
-152x229x8.59 mm
