Lead Like an MNC

What if the secret to scaling your MSME wasn’t just more sales or better operations—but world-class peoplesystems?In Lead Like an MNC seasoned HR transformation expert Ashish Verma pulls back the curtain on why most Indian MSMEs struggle to retain talent build a scalable culture or attract top professionals—and how it all begins with one often-overlooked function: Human Resources.Drawing from 35+ years of deep experience with both global MNCs and homegrown MSMEs Ashish presents a step-by-step founder-friendly playbook that transforms chaotic HR departments and unstructured peoplemanagement into a scalable strategic system.This is not just another HR manual—it’s a mindset shift.From building HR policies that actually work to aligning job roles with business goals from attracting talent to conducting goal-driven performance reviews this book offers actionable frameworks checklists assessments and real-world examples that MSME leaders can implement right away.You’ll learn how to:Build an HR strategy that supports your business vision from Day 1Draft policies that protect your business and empower your peopleReplace gut-feel hiring with structured recruitment funnelsRetain top performers through culture not just compensationCreate goal sheets review systems and recognition strategies that scaleUse simple HR metrics and dashboards—even if you’re not an HR personBuild an employer brand that attracts talent like a magnetWhether you run a factory a tech startup a retail chain or a family-run enterprise—this book is your blueprint for leading like a multinational without losing your MSME soul.Who this book is for:* MSME Founders & Owners* First-time HR Managers* Family Business Successors* Business Coaches & Consultants* Anyone building an HR department from the ground up“If you’re too busy to fix your HR you’ll always be too busy fixing people's problems.”