Lead with We

<b><i>WALL STREET JOURNAL</i> BESTSELLER<br><br> 2022 <i>NATIONAL INDIE EXCELLENCE AWARDS FINALIST &#151; BUSINESS: GENERAL &#149; 2022 AXIOM BUSINESS BOOK AWARD GOLD MEDALIST &#151; LEADERSHIP</i><br><br> Critically important reading as our economy struggles to recover the pandemic's deleterious economic impact that is currently compounded by supply chain issues and the beginnings of an inflationary spiral.<br> &#151;<i>The Midwest Book Review</i><br><br> Provides concrete steps leaders and employees can take to thrive in today&#146;s marketplace where taking a stand on something important to your customers can become a competitive differentiator.<br><i>&#151;Forbes</i><br><br> Discover an urgent prescription for a new business paradigm&#151;one that better serves humanity and the planet.</b><br><br>The global coronavirus pandemic has thrown into stark relief how &#147;business as usual&#148; is no longer serving us. The economic business and environmental models of the past do not reflect our current realities. And for our economy&#151;for us&#151;to survive we need nothing less than a seismic shift in the way we do business.<br><br>Enter Simon Mainwaring <i>New York Times</i>-bestselling author and founder and CEO of We First. A decade ago he showed how business leaders and consumers could use social media to build a better world in <i>We First</i>. Now after decades of research and field experience at the vanguard of the world&#146;s most successful brand revolutions he provides in <i>Lead With We</i> a blueprint for doing business better in today&#146;s challenged world.<br><br>By leading with &#147;we&#148;&#151;putting the collective above the individual holding the sum above the parts and emphasizing the importance of the role that everyone plays&#151;you can not only help solve the escalating challenges of today but also unlock extraordinary growth for your business and abundance on our planet.&#160;<br><br>Timely and compelling this book&#146;s message is simple: The future of profit is people&#146;s purpose aligned. <i>Lead With We</i> not only examines <i>why </i>we must all conduct business differently in order to grow in today&#146;s market but provides the <i>how</i>&#151;concrete steps any reader wherever they find themselves in the business hierarchy can take toward success.