<p>Management strategy becomes a management science concept when it moves beyond intuition and adopts a rigorous evidence-based framework that accounts for cognitive biases. In classical management science models often assume that managers act as Econs-rational agents who maximize utility.</p><p>However behavioral economics introduces the reality that managers are subject to heuristics such as loss and overconfidence which can systematically distort strategic outcomes. By incorporating these behavioral variables into quantitative models management science can predict organizational behavior with greater accuracy.</p>