Lecture Notes on Editorial Writing

Lecture Notes from the year 2016 in the subject Communications - Journalism Journalism Professions course: MAS 207 language: English abstract: It is quite acceptable that journalists and mass communicators primarily have the responsibility of informing educating and entertaining members of the society. As an institution the mass media could set agenda preserve cultural heritage as well as confer status on individuals or institutions in the society. To achieve these however different approaches such as news reporting features writing news analysis editorial writing and news commentaries could be employed by journalists. This lecture explores editorial writing with particular emphasis on its meaning history characteristics and nature.At the end of this unit you should be able to: - Define what an Editorial is;- Know the history of Editorials;- Explain the characteristics of Editorials;- Describe the nature of Editorials