Let's Build a Company

Harpreet Grover and Vibhore Goyal met in college and then spent the next decade of their lives building a company before exiting successfully.One way to tell their story is this they had a dream they followed it and then through perseverance they made it come true.But that's not really the truth. Like everything in life-at least everything worth having-it wasn't that simple. There was blood sweat and tears there was loss of capital loss of friendship and even a loss of faith along the way.It started with a phone call from Harpreet's mother introducing him to an uncle who wanted some help. Or maybe it started when Vibhore and Harpreet met as roommates in Room 143 at IIT Bombay. What remains true is that soon both had quit their jobs and launched CoCubes. From no money in their bank accounts for eight years after graduating to becoming dollar millionaires two years later in 2016 this is a tale of grit-of a company built in India by two Indian-middle-class-twenty-somethings-turned-entrepreneurs-written in the hope that you can avoid the mistakes they made and learn from what they did right. This is that story-the story that you don't always hear. But if you want to be an entrepreneur and you prefer straight talk to sugar-coating it's one you should read. Review An authentic account of an entrepreneurial journey --Sanjeev Bikhchandani founder and executive vice chairman Infoedge (Naukri.com)A well-articulated narrative by Harpreet Grover and Vibhore Goyal covering the struggles triumphs and lessons learnt. As a first-time successful start-up it makes a very engaging read with quite a few takeaways --S. Ramadorai former CEO and MD Tata Consultancy ServicesAlong with the ups and downs of a start-up the book offers great reflection on how hiring dilutes culture and on managing complex relationships within a company --R. Swaminathan chief people officer WNS Global ServicesThis is a story with real titbits that make the journey seem personal. As a reader who wonders what it takes to build a company from scratch I loved reading what goes on in the mind of an entrepreneur ―Anandorup Ghose partner DeloitteThe journey of entrepreneurship is challenging exhilarating and rewarding. The CoCubes story embodies all these aspects and makes for a fascinating and inspiring read for anyone interested in or pursuing entrepreneurship ―Kunal Bahl co-founder and CEO SnapdealI thought I would read the book over a few days and then I found I couldn't put it down and read [from] cover to cover in a day! Must-read for first-time entrepreneurs as Happy [Harpreet] and Vibhore's CoCubes story is very relatable and the easy-going writing style makes one feel that one is actually present! I found the second half of the book very interesting in how Happy shares his life and company-building lessons with an intimate look at the behind the scenes of the journey. Very refreshing and unique read which entrepreneurs will enjoy ―Avnish Bajaj founder and managing partner MatrixLet's Build a Company is a candid commentary on the joy heartache and journey of the rollercoaster ride that is start-up life. Happy and Vibhore are relatable entrepreneurs and their well-captured journey and relatable experiences are a great summation of the people they are and what they set out to build! ―Rohan Malhotra and Arjun Malhotra founders Good CapitalHarpreet and Vibhore's journey is like a textbook in entrepreneurship and is a must-read for young founders and wannabe founders. This straight-from-the-heart account of CoCubes which I only had a chance to watch from a distance is peppered with lessons that will help young founders learn about how entrepreneurship truly works-[the book] is not an account of overnight success but the travails of founders in taking something from idea to exit with all the drama along the way! ―Ravishankar G.V. managing director SequoiaHaving been one of the ea