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About The Book
Description
Author
Indian life insurance policy segment is very difficult to understand because it is driven by emotionsfeelings and combined decision by family. It is a very complex consumer behaviour. Consumers are prosumers today because they demand more. So for business growth it is essential to understand the consumer behaviour. LIC of India is in the threshold of change which is the demand due to intense competition.
Piracy-free
Assured Quality
Secure Transactions
Delivery Options
Please enter pincode to check delivery time.
*COD & Shipping Charges may apply on certain items.
Review final details at checkout.
Details
ISBN 13
9783659927010
Publication Date
-22-07-2016
Pages
-104
Weight
-146 grams
Dimensions
-150x220x5.94 mm
