<p><em>There&#39;s a problem with Barrow but it can be fixed. You just need to change the name to Birdseye. Birdseye-in-Furness...</em></p><p>Miles Platting is pulled from the ruins of a shipwreck into a world in which no one will speak to him.</p><p>The founder of Lingua Franca - a naming rights agency committed to renaming every UK town after a corporate sponsor - Miles recounts the story of his quest for linguistic supremacy to anyone who&#39;ll listen. Confined to his hospital bed in a deathly quiet ward Miles seeks to find his colleagues and reunite with his true love.</p><p>But in doing so Miles must confront his deepest held convictions and consider what&#39;s in a name? in a world where the spoken word has been replaced with silence.</p>
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