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About The Book
Description
Author
From the mind of 19-year-old. Preliminary research content on - Marketing variables Behaviourism Standard awareness Business factors Concepts look-over. Consists of 66 different topics in just 200 pages. Some of the major topics from the book are - Section – A (“Beyond the Obvious”) The Dowry Equation Input filters Four faces The work Equation Tolerance for Intolerance Social Invention Generation GapThe aftermath of success Disease of forwarding Zone of Tolerance Section – B (“Findings”) Consumption utility hypothesis Operational Transparency Zone of fracture Gap value Model shift Touchpoint scale Opportunity cost fatigue Cross-selling pattern Credibility Absorbed Show-off value pattern Network effect Eyeing on Menu Parenting The boiling Effect Reverse value mode Section – C (“Notions”) Positioning in the game Price Art Top of the head The habitual Impact Market windows Buy into the idea Branding Angle Mom-and-Pop Stretch and Mature Price Equation Establishing causality – Advertising Hype Section – D (“Concepts to Grab”) Optimal price Bottom Line Budget structure RFM analysis Regression analysis Sentiment analysis Conjoint analysis Promotion Budget Net present value Digital Campaign Section – E (“Digressing”) Tuition fee Figuring the investment Secularism Section – F (“Equivalences”) Advertisement success level Degree of perceived value The overhead impact The shock value approach The stimulus system