Make a PACT for Success

Small and Arnone have developed an extraordinarily successful model for professionals and academics_the PACT model (Purpose Audience Content and Technique) which makes it easy to focus on the research selection organization and delivery of information. Whether the assignment is public speaking technical writing or web designing the PACT model can be used to integrate the common principles of information science and communication theory. This book introduces the reader to three crucial models for the successful design development delivery and evaluation of information presentations.