Iran represents a large and emerging economy with a strategic location extending from the Persian Gulf to Central Asia a huge consumer market tremendous natural resources and numerous petrochemical and manufacturing industries which require heavy investment and development. Understanding the Iranian business environment requires a holistic approach because in Iran society culture religion economy politics and family are intimately intertwined. Therefore this book adopts a broad scope and relies on a wide range of academic and professional resources to bring insights into the Iranian context. The author bridges theory and practice by offering a reasonable blend of academic perspective and practical expertise. He offers an analytical readable comprehensive and impartial account. This book is a valuable reference for business managers investors analysts policy makers scholars students expatriates travelers and all those who are concerned with the Iranian affairs.
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