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About The Book
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You are 100% capable of creating brilliant content!Making Words Work will help you: Strengthen your creativity and gain confidence in your writing skills.Plan research and organize properly so you can write faster and easier.Create a first draft that already has a bit of style and substance.Use easy editing techniques to elevate the quality of your content.Write smarter instead of harder and truly enjoy your work.This book is for anyone who writes purposeful things online. If you see yourself in one of these descriptions youve come to the right place. Making Words Work is for: Copywriters and content writers who want practical advice from someone who has been in the trenches for a long time. Youll learn how to up your game polish your work and avoid occupational hazards like writers block and burnout.Business owners who write content for themselves and want to do it well. Youll learn the basics of writing online and how to build brand authority using words.Folks who have personal projects on the go like blogs or books and want to develop a strong voice tell stories well and build a community of readers. Youll learn how to match your tone and style to online formats and how to get more eyeballs on your content.Business leaders who pay others for words and want to learn what high-quality effective content looks like. Youll learn what elevates powerful writing from space filler. This makes it easier to tell people what you want and judge the value of what you get.Praise for Making Words Work: A really practical useful book. Kim Scaravelli shares do-able insights on how to write clearly and with purpose and she does it with a liberal dose of humour and charm. - Craig Brown MBA and Author of The Lean Recruiting ToolkitMaking Words Work is more than just a compilation of writing tips. Its warm-hearted advice and support from one writer to another. I felt like Kim Scaravelli was talking to ME personally. Great book! - Darren Mitchell Entrepreneur and Best-Selling Author of Be the Bank and Infinite Banking for Real Estate InvestorsWas expecting helpful tips on content writing which I got. But I was also pleasantly surprised by what a fun easy readit was. Really enjoyed this book and will be revisiting to keep me on track! - Sara Phelan Small Business Growth Strategist Business Coach