Management Research

<p><i>Management Research: Applying the Principles of Business Research Methods</i> supports new researchers on every step of the research journey, from defining a project to communicating its findings, as well as balancing the technical aspects of research with the management of the project itself. Structured around the key stages of a research project, the text reflects the richness and diversity of current business and management research, both in its presentation of methods as well as its choice of examples drawn from different industries and organizations.</p><p>This book explains the design, selection, development and implementation of appropriate research strategies in different management contexts and disciplines, providing practical guidance to the new researcher in carrying out ethical and inclusive research in today’s organizational and business environments, whilst also introducing a range of research methods and techniques. Each chapter includes learning outcomes and in-chapter call out boxes with real-life research examples to illustrate concepts and provide basis for discussion, as well as ‘next steps’ activities to help readers apply the content to their own live research projects. This second edition has been updated throughout to include the following:</p><p>• Enhanced pedagogical features such as discussion questions and online quizzes</p><p>• New international examples and research-in-practice cases</p><p>• Greater emphasis on topics such as diversity and inclusion through the research process, data collection and privacy, digitalisation, and the process of writing up research.</p><p><i>Management Research</i> provides essential reading for undergraduate and postgraduate students undertaking a dissertation, thesis, or research project, as well as professionals currently practising in the field.</p><p>Extensive instructor and student resources support the work online, including an instructor’s manual, PowerPoint lecture slides, a question bank and downloadable MS Excel and SPSS data sets.</p> <p>List of figures</p><p>List of tables</p><p>Preface</p><p>Acknowledgements</p><p>Glossary</p><p>PART I Define</p><p>1 Researching in business and management</p><p>1.1 Introduction</p><p>1.2 Defining management research</p><p>1.3 The relationship between research and practice</p><p>1.4 The relationship between research and theory</p><p>1.5 Research and philosophy</p><p>1.6 Reflexivity and the researcher</p><p>2 Formulating your research problem</p><p>2.1 Introduction</p><p>2.2 A problem-solving view of research</p><p>2.3 Choosing a research problem</p><p>2.4 Developing your research questions</p><p>3 Reviewing the Literature</p><p>3.1 Introduction</p><p>3.2 Undertaking a critical review</p><p>3.3 Search</p><p>3.4 Capture</p><p>3.5 Synthesize</p><p>3.6 Present</p><p>PART II Design</p><p>4 Designing your research</p><p>4.1 Introduction</p><p>4.2 Integrating theory into your research</p><p>4.3 What are quantitative, qualitative or mixed methods?</p><p>4.4 Linking research design to your research questions</p><p>4.5 Time horizon</p><p>4.6 Primary and secondary data</p><p>4.7 Quality in Research</p><p>5 Conducting research ethically and inclusively</p><p>5.1 Introduction</p><p>5.2 Ethics in research</p><p>5.3 Avoidance of harm or loss of dignity</p><p>5.4 Transparency and honesty</p><p>5.5 Right to privacy</p><p>5.6 Inclusivity in research</p><p>5.7 Ethics in online research</p><p>5.8 The role of codes of ethics and gaining ethical approval</p><p>5.9 Researcher integrity</p><p>5.10 Identifying the ethical dimensions of your own research project</p><p>6 Quantitative Research Designs</p><p>6.1 Introduction</p><p>6.2 Experimental and quasi-experimental designs</p><p>6.3 Natural experiments and correlational studies</p><p>6.4 Survey studies</p><p>6.5 Content analysis</p><p>6.6 Data-driven quantitative research</p><p>6.7 Choosing a quantitative research design</p><p>7 Qualitative and Mixed Methods Research Designs</p><p>7.1 Introduction</p><p>7.2 Ethnography</p><p>7.3 Grounded theory</p><p>7.4 Case study research design</p><p>7.5 Action research</p><p>7.6 Interview studies</p><p>7.7 Qualitative approaches to language analysis</p><p>7.8 Choosing a qualitative research design</p><p>7.9 Mixed method research designs</p><p>8 Planning and managing your research project</p><p>8.1 Introduction</p><p>8.2 Selecting a research design</p><p>8.3 Planning your research project</p><p>8.4 Managing your research project</p><p>8.5 Keeping a research diary</p><p>8.6 Preparing a research proposal</p><p>PART III Collect</p><p>9 Sampling</p><p>9.1 Introduction</p><p>9.2 What is a sample?</p><p>9.3 Sampling methods</p><p>9.4 Sampling in quantitative, qualitative, and mixed-methods research</p><p>9.5 Sample size</p><p>9.6 Accessing and recruiting your sample</p><p>10 Collecting data using questionnaires</p><p>10.1 Introduction</p><p>10.2 Why and when to use a questionnaire</p><p>10.3 The questionnaire design process</p><p>10.4 Identify relevant concepts/variables</p><p>10.5 Formulate your questions and decide the level of measurement</p><p>10.6 Structure and lay out the questionnaire</p><p>10.7 Pre-test and pilot the questionnaire</p><p>10.8 Administer and distribute the questionnaire</p><p>11 Collecting data using in-depth interviews</p><p>11.1 Introduction</p><p>11.2 Individual interviews</p><p>11.3 Group interviews</p><p>11.4 Capturing and storing your interview data</p><p>12 Collecting data using diaries and naturally occurring data</p><p>12.1 Introduction</p><p>12.2 Diaries and other researcher-instigated documents</p><p>12.3 Collecting data by observation</p><p>12.4 Collecting data through social media</p><p>12.5 Collecting documents and other records</p><p>12.6 Big data</p><p>12.7 Artefacts</p><p>PART IV Analyse</p><p>13 Analysing quantitative data</p><p>13.1 Introduction</p><p>13.2 Entering your data</p><p>13.3 Preparing your data for analysis</p><p>13.4 Exploring and describing your data</p><p>13.5 Answering your research questions</p><p>13.6 Presenting your findings</p><p>13.7 Summary of chart types used in this chapter</p><p>13.8 Summary of statistical tests used in this chapter</p><p>14 Analysing qualitative data</p><p>14.1 Introduction</p><p>14.2 Preparing and organizing your data</p><p>14.3 Coding your data</p><p>14.4 Using computers in qualitative data analysis</p><p>14.5 Using visualization to make connections</p><p>14.6 Answering your research question</p><p>14.7 Drawing and verifying conclusions</p><p>14.8 Reporting qualitative data analysis</p><p>PART V Communicate</p><p>15 Reporting your research</p><p>15.1 Introduction</p><p>15.2 Writing for an academic qualification</p><p>15.3 Writing for an academic journal</p><p>15.4 Writing for a practitioner audience</p><p>15.5 The process of writing</p><p>15.6 Presenting your research project</p><p>15.7 Other ways of disseminating your research</p>