Managerial Economics

<p>If you have good economic principles then more than likely you're making good business decisions. Although economics is sometimes dismissed as a discourse of practical relevance to only a relatively small circle of academicians and policy analysts who call themselves economists sound economic reasoning benefits any manager of a business whether they are involved with production and operations marketing finance or corporate strategy. This highly respected text will help you and any business manager with managerial economics which is the application of microeconomics to business decisions. Inside you'll learn about the key relationships between price quantity cost revenue and profit which are detailed for an individual firm in the form of simple conceptual models. The book includes key elements from the economics of consumer demand and the economics of production. It also discusses economic motivations for expanding a business and contributions from economics for improved organization of large firms as well as market price-quantity equilibrium competitive behavior and the role of market structure on market equilibrium and competition. It concludes by considering market regulation in terms of the generic problems that create the need for regulation and possible remedies for those problems.</p>