Managing Nonprofit Organizations in the 21st Century

Dr. James P. Gelatt discusses the five basic principles that should guide all nonprofit organizations: mission leadership management professionalism and financial stability. Each principle is thoroughly explored and is enhanced by instructive examples of notable managers and successful organizations. The contents also feature a strategic planning guide tips on building an effective staff public relations and fundraising and marketing advice. Managing Nonprofit Organizations in the 21st Century is a guide to proven management methods and leadership techniques that will successfully direct any nonprofit organization into the next century.