When It Comes To Marketing The Biggest Myth May Be That It’S Deceptive Misleading And Unethical.. Paul D. Barchitta Highlights The Foundation And Building Blocks That Anchor A Solid Marketing Strategy In This Guide That Answers Questions Such As:• What Is Marketing All About?• Why Is It Such An Exciting Time To Be A Marketer?• What Are The Four P’S Of Marketing?• Why You Must Think Like The Customer!. The Author Also Examines Topics That Can Serve As A Blueprint For Success From Defining Who Is Your Customer When And Why They Adopt Your Innovation To The Decision Making Process That The Customer Goes Through. Why Taking A Snapshot Of Your Product Offerings Why New Products Are The Lifeblood Of An Organization And The Importance Of Developing A Brand Are Analyzed As Well.. Dissecting The Methods Of How Products Are Promoted From Why Advertising Is A Mentality To The Effectiveness Of The Relationship That A Salesperson Can Have With A Customer Are Reviewed. How The Distribution Of Products Has Evolved Along With The Importance Of Developing A Global Vision And More.. Get A Broad Understanding Of Marketing And Discover The Methods Techniques And Theories That Will Convert Your Idea Your Brand Or Yourself Into A Success With The Lessons In Market Me.
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