English
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About The Book
Description
Author(s)
This textbook introduces students to the field of marketing management by drawing on a customer-centric approach that best reflects the way marketing is conceptualised and practiced today.
Piracy-free
Assured Quality
Secure Transactions
Delivery Options
Please enter pincode to check delivery time.
*COD & Shipping Charges may apply on certain items.
Review final details at checkout.
Details
ISBN 13
9781529624250
Publication Date
-14-12-2024
Pages
-360
Weight
-769 grams
Dimensions
-189x246x20.64 mm
