Marketing Management

About The Book

The learning''s with this books are : 1. You will learn various concepts of marketing right from an overview of marketing to marketing Mix - 4Ps and 7Ps of marketing. 2. You will learn marketing research and segmentation targeting and positioning (STP). 3. You will learn consumer and business buying behavior. 4. You will learn demand measurement and sales forecasting. 5. You will learn consumer Buying Behavior structural models of attitude. 6. You will learn product pricing and distribution decision.
Piracy-free
Piracy-free
Assured Quality
Assured Quality
Secure Transactions
Secure Transactions
Delivery Options
Please enter pincode to check delivery time.
*COD & Shipping Charges may apply on certain items.
Review final details at checkout.
downArrow

Details


LOOKING TO PLACE A BULK ORDER?CLICK HERE