Marketing Management
English


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Piracy-free
Piracy-free
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Assured Quality
Secure Transactions
Secure Transactions
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Fast Delivery
Sustainably Printed
Sustainably Printed
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About The Book

The book is focused on the intersection of innovation creativity and marketing management. It presents the latest research on these topics and is unique in that it brings together the perspectives of both innovation and creativity scholars. The book aims to provide insights and strategies for effectively applying innovation and creativity concepts to marketing management. It is a valuable resource for anyone interested in staying up-to-date with the latest developments in these fields.
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