Marketing Metrics

<p>Marketing Metrics - 3 Manuscripts in 1 Book Including: Marketing Analytics Digital Marketing and Marketing Strategy.</p><p> </p><p>1)</p><p>MARKETING ANALYTICS: </p><p>7 Easy Steps to Master Marketing Metrics Data Analysis Consumer Insights & Forecasting Modeling.</p><p> </p><p>YOU'LL LEARN: </p><ul><li>How to determine stakeholders</li><li>Ways to navigate data integration</li><li>The importance of key performance indicators</li><li>Ways of implementing analytics</li><li>The importance of data governance</li><li>The purpose of conducting financial analysis</li><li>The role of IT</li><li>How to measure success</li><li>What to look for with Vendors</li><li>And much more! </li></ul><p> </p><p>2)</p><p>DIGITAL MARKETING: </p><p>7 Easy Steps to Master PPC Advertising Affiliate Marketing Email Marketing & Online Retargeting.</p><p> </p><p>YOU'LL LEARN: </p><ul>Why digital marketing is the way of the future?</li>What is a digital story and why your business needs to be telling one?</li>Why digital strategy is by far <em>the VERY BEST </em>approach that will turn your business vision into reality.</li>What are some of the most important KPIs that you should be tracking and monitoring for your campaigns?</li>What is email marketing automation and why you should be using it right now (if you haven't already started)?</li>How do you understand your audience and figure out what your messaging should be?</li>How to set the right kind of budget for your business and ensure you're getting the most bang for your buck.</li><li>And much more! </li></ul><p> </p><p>3)</p><p>MARKETING STRATEGY: </p><p>7 Easy Steps to Master Marketing Fundamentals Advertising Strategy Marketing Management & Research.</p><p> </p><p>YOU'LL LEARN: </p><ul><li>How to understand the customer</li><li>Ways to navigate market analysis</li><li>The importance of the role that competition plays in strategy</li><li>Why distribution matters to your brand and consumers</li><li>The importance of the Marketing Mix</li><li>The purpose of conducting financial analysis</li><li>How to review and assess your marketing strategy</li><li>And much more! </li></ul><p> </p>