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About The Book
Description
Author
Mastering Marketing is a step-by-step guide for startup entrepreneurs small business owners and anyone looking for a big picture understanding of marketing. The goal is to empower you to understand marketing and business development as a system. The purpose being to give you greater control and a logical sequence to follow; so you take on the right things in the right order.Mastering Marketing divides the process into three developmental stages; Design Build and Grow. Each stage contains a set of marketing objectives or Ways of Being to master. In all there are 20 Ways of Being to develop your relationships and earnings growth program.