Minimalist Marketing: How Entrepreneurs and Nonprofits are Reaching Their Audience Without a Marketing Budget

Minimalist Marketing is the entrepreneur and nonprofits guide to marketing that works. Minimalist Marketing is loaded with solid research and easily digested ideas. Joe gives us a vocabulary and a system to get traction in our marketing. - Jack Allen PhD author of The Mindset for Success As soon as I started reading Minimalist Marketing I had a hard time putting it down. - Ashley Brooks PhD owner of Restoration Counseling This book should be the go-to guide for anyone wanting to get ahead of the curve when it comes to engaging your customer. - Josh Taylor Assistant Vice President of Marketing University of Mobile If you are struggling to get your message in front of your audience Minimalist Marketing is the answer. - Francis Jones owner of KHJ Consulting In Minimalist Marketing you will learn: The four strategies successful nonprofits and entrepreneurs use to compete against brands with much larger marketing budgetsWhy the best marketing can (and often should) be a small line item in your budgetHow to pair the right tools with the right strategies so that you do not spend all of your time experimenting and guessing