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About The Book
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A class of theories about why people do things seeks to reduce the number of factors down to one and explain all behaviour through that one factor. For example economics has been criticized for using self-interest as a mono-motivational theory. Mono-motivational theories are often criticized for being too reductive or too abstract. The first decade of the twentieth century marked the culmination of a shift in the subject-matter of psychology from mind to behaviour. The shift was not sudden nor was it solely the product of the behaviourist movement. In the past 20 years there have been many changes to the motivational environment of Psychology. Motivational Psychology is a broad field of study that is used often in business. Since motivational psychology was first conceived upto the present day motivational psychology. This book discusses how motivation psychology has changed and developed over the past 20 years. This book also deals with different practices in this subject.