This book provides deep in sight into the mind of Henry Ford the founder of Ford Motor Company. Chronicling the rise and success of Henry Ford and the Ford Motor Company it describes in detail his innovations to business and its impact on the American economy. It also profiles the events that shaped his personal philosophy and the challenges he overcame on the road to founding the Ford Motor Company. Throughout his memoir he stresses the importance of tangible service and physical production over relative value as judged by profits and money. He measures the worth of a business by the service it provides to all not the profits in dollars it accumulates.
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