Myths of Social Media

<p><b>Everyone knows that social media is free millennials are all adept social media experts that businesses always have to be available 24/7 and ultimately none of it really matters as the digital space is full of fake news and online messaging is seen as inauthentic. Don't they?</b> <p/>The use of social media as a business tool is dominated by falsehoods fictions and fabrications. In <b><i>Myths of Social Media</i> </b>digital consultant <b>Michelle Carvill </b>and workplace psychologist <b>Ian MacRae </b>dismiss many of the most keenly-held misconceptions and instead present the reality of social media best practice. Using helpful and instructive sometimes entertaining and occasionally eye-watering examples of what you should and should not do <b><i>Myths of Social Media</i> </b>debunks the most commonly held myths and shows you how to use social media effectively for work and at work. <p/><b>About the Business Myths series...</b> <p/> The <b><i>Business Myths</i></b> series tackles the falsehoods that pervade the business world. From leadership and management to social media strategy and the workplace these accessible books overturn out-of-date assumptions skewer stereotypes and put oft-repeated slogans to the test. Entertaining and rigorously researched these books will equip you with the insight and no-nonsense wisdom you need to succeed.</p>