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About The Book
Description
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The present book focuses on the fascinating but intrigu-ing world of business environment. This edited volume is a collection of various research and conceptual papers titled NEW HORIZONS IN BUSINESS WORLD. The present edited book contains chapters on various topics related to Green Marketing Contemporary Issues In Indian Business Environment The Role Of Government Policies In Art And Crafts Business Role of Women In Entrepreneurship & Business Management E-Tailing — A New Dimension For Retailing In India A Study On Consumer Satisfaction Using GAP Analysis With Reference to MARUTI And HYUNDAI Indian Banking Industry-Emerging Trends Challenges & Opportunities Entrepreneurship Education In India — Scope Challenges And Role Of B-(Continued) Schools In Promoting Entrepreneurship Education and various other topics related to current business world. We hope this edited volume supplements the already available vast literature on this subject and helps in enhancing the understanding and provides insight into the new horizons of business world. We would like to offer special thanks to all the contributors for their valuable contribution and trust to this present book. Their articulations bring in new light on this issue. We offer gratitude to the publisher for sincere efforts in printing this book in a superb manner.