UGC NET is a national-level exam conducted by NTA to certify the eligibility of candidates for the post of‘Assistant Professor’ or ‘Junior Research Fellowship’. The aspirants must check the exam pattern andlatest syllabus to reserve their seats for the aforementioned post.To make yourself exam ready take hold on the updated and revised edition of “NTA UGC NET/JRF/SETPAPER-2 Mass Communication and Journalism” which has been designed as a complete package forthe aspiring candidates of UGC NET in Mass Communication and Journalism. This book providesexhaustive crisp text resources and an enormous question bank with answers to help aspirants forpassing the exam on the first attempt. Prepared as per the latest syllabus applicable from June 2019Previous Year Questions and 3 Model Papers are inculcated on Latest Exam Pattern. This book caters toall aspirants'' requirements and makes them do well in the NTA UGC exam.1. A complete package for NTA UGC NET/JRF/SET PAPER-2 Mass Communication and Journalism2. Coverage of the entire syllabus in 10 units3. Units are divided into different number of chapters4. Inclusion of Previous Years’ Questions and 3 Model Papers5. 3000+ MCQs are provided to deeply understand topicsTable of Content:Solved Paper (2022 2021 2020 2019 2018) Mass Communication and Journalism Traditions MediaCulture and Approaches to Communication Models and Theories of Mass CommunicationDevelopment of Communication of Social Change Corporatisation of Development and Emergence ofGlobal Civil Societies Leaders of Social Reform in India News and Reporting Writing and EditingJournalism as a Profession and Critique of News Values Advertising and Marketing CommunicationAdvertising: Management Campaign and Marketing Public Relations and Corporate CommunicationCrisis Communication and Communication Audit Concept of Laws and Ethics Media and the ImportantActs RTI and Other Important Acts Media: Rules Regulations and Guidelines Media ManagementCommunication Design and Media Production Techniques Economics and Commerce of Mass Mediaand Principle of Management in Media ICT and Media ICT in Education and Animation Concepts Filmand Television Theory Indian Cinema and National Cinema Movements Communication Research andResearch Design Communication and Media Research in India Levels of Measurement of ResearchData Analysis and Ethical Consideration in Communication Model Paper (1-3)
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