Of Tribes Wars and Jungles
English

About The Book

With increasing global connectivity it is important to explore the state of emerging international perceptions of others. This book does just that. The issue addressed here is American college students'' perceptions of Africans. The authors applied Communication theories of Knowledge Gap and Systems Theory to access perceptions. Empirical research methods were applied. The results showed that consumption of radio and newspaper news engagement with international news and contact with Africans in academic social and work environments influenced American college students'' perceptions about Africans.
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