On Intercultural Management. Bulgaria and Germany Doing Business

Essay from the year 2014 in the subject Business economics - Business Management Corporate Governance grade: 10 language: English abstract: The purpose of this paper is to provide some basic guidelines and recommendations for doing business for a Bulgarian in Germany and a German in Bulgaria. The main focus is placed on the cultural aspects of both nations concerning the business environment. In the course of the writing some strong generalizations will be made which may not be valid for the particular individual from a given country. Nevertheless I will try to be as objective as possible and rely on previously conducted researches wherever suitable. The aim is to create an understandable picture of the average Bulgarian and German which can serve as a starting point and ease the communication between two business parties from both countries.